MVP - IT'S MORE THAN JUST A VALUABLE PLAYER. IT'S A CONCEPT
To sports fans, when they hear the word, "MVP," their mind instantly goes to thinking of a team's best player, or their "Most Valuable Player." But have you ever heard of it being used in a product setting, meaning "Minimum Viable Product?"
Some people may have, but there are others who may be confused by the concept of an "MVP." Minimum Viable Product is a common term in the startup world where a product has just enough features to satisfy early customers, while also collecting feedback towards future improvements. It allows companies to assess what is working early on and what needs to be improved.
It doesn't just apply to startups however. We believe that the concept of a Minimum Viable Product can be applied to any project. Often times we over-designed and over-engineered solutions that took too many resources and too much time to develop, but doesn’t get utilized by the target users. The concept of an MVP allows us to scale our resources appropriately and develop the correct amount of time to a designated project.
HOW WE WORK
There's five steps we generally follow when implementing the concept of an MVP into a project we're working on. It's important to note these are not set in stone as we’ll adapt to the situation to achieve the outcome required.
1. START WITH THE GOAL
When we understand the goal better, we can achieve faster results. To start, we'll discuss where you're at with the idea, who you're targeting, and the success criteria. By the end of the conversation, we should be able to tell you if this project is something we have the confidence to deliver and any potential risks we may see.
2. DISCOVERY AND DESIGN
Once we now where we're going following the first step, we need to find the most efficient way of getting there. In the discovery and design stage we design the MVP that can help reach your goal with minimal investment. The purpose here is to get the product/idea to market as quickly and as early as possible so you can start getting feedback and improve.
3. DEVELOPMENT AND DELIVERY
Following this, it's time to put the zeros and ones together to create the working system. Our team of engineers will build the MVP and prepare it for launch. We iterate continuously, while you get to experience the functional features of the latest build and provide feedback.
4. LAUNCH AND MAINTENANCE
Once the MVP is built, you're all ready to go! It's time to learn customers' feedback, plan further product improvement, and eventually scale the system.
If you have an idea that you'd like to gain early feedback on, or if you have any questions about the MVP process we use here at H8tch, fill out our contact form and we'll respond to your message as quickly as possible.